Structure your metrics.
Drive your business

Trace operationalizes metric trees on top of your cloud data platform — taking you from scattered metrics to causal clarity in 3 steps.

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Metric
Trees
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Utilize,  
Operate

Modeling the business inputs and outputs via metric trees, Trace streamlines strategic and operational analytics for data consumers

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Business Self-Serves
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Data Team is 10x Productive
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Data
Sources
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Cloud Data Platform
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Metric Trees
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Analytics
Modules
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Business Self-Serves
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Data Team is 10x Productive
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Data
Sources
Cloud Data Platform
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Modeling the business inputs and outputs via metric trees, Trace accelerates the manual, ad-hoc analysis workflows between data and business teams

Step 1
1–2 Meetings
~1–2 Meetings

Design
Metric Trees

Start with the output metrics that matter most — revenue, retention, margin — and decompose them into inputs.
OKRs and planning cycles are a natural starting point. Trees can be domain-specific or cross-functional.
Trace gives you a canvas to model how your business actually works — not just generate dashboards.
Dashboard
dashboard
Step 2
Typically 1 Week
Typically 1 Week

Map
the Metrics

Connect each node in the tree to the datasets and business logic behind it.
Trace uses lightweight config files as a metrics layer — no heavy infrastructure required.
Compatible with emerging "metric layers" , but not a requirement to get started.
Step 3
Live in Week 2! 🎉
Live by Week 2 🎉

Run Your Business on Metrics

Trace automatically populates your metric trees with live data, rich segmentation, and historical context.
Tap into Trace’s analysis library - attribution, mix-shift, Spotlight, AutoScan - for  always-on insights, automated.
Executives, business leads, and data teams share a single view of performance — and the story behind the numbers.
Dashboard
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Questions we get a lot

Reach us anytime - we welcome your questions!

What exactly is a metric tree?
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A metric tree is a computable model of how your business metrics connect. Unlike dashboards — which show metrics in isolation — a metric tree defines the relationships between them, making analysis automatable and insight repeatable.

How do I build one?
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Start with a key outcome metric you care about — like revenue — and break it down layer by layer into the inputs that drive it.
For example: Revenue → Orders → Items per Order → Price per Item; and each of those can be segmented, such as new vs. existing customers or channel. This is a metric tree: a structure that connects outcomes to the inputs behind them.

Why does this matter now?
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Data investment has compounded. Dashboard counts have multiplied. But analyst headcount hasn’t kept pace — and neither have insights. Metric trees give your data a model, not just more charts, so analysis flows automatically to the people who need it.

What does my team get out of this?
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Data teams reclaim time from repetitive ad-hoc requests. Business teams get answers without waiting. Executives get a shared, coherent model of performance — and the confidence to act on it.
Alignment on what drives performance
Automation of repetitive analysis work
Accessibility of insights across teams

Works with your current stack

Trace layers on top of your existing cloud data platform and BI tools. No migration. No disruption. Just a computable model on top of what you already have.

and more

Trusted and Loved By

"Trace has been a game changer for our organization. We leverage our financial and operational metric trees regularly to identify the drivers behind metric trends, as well as variances versus budgets in a clear, actionable way. I'm excited to continue working with Trace as we scale."

Marcello Halitzer
Head of Finance,
Chapter

"I’m a big proponent of metric trees, and Trace is the first tool that brings them to life exactly as I imagined—packed with rich features and functionality. It automates the tedious work and cuts through the noise of metrics in a clear, concise way. Excited to partner with them!"

Maxime Lagresle
Sr. Director of Data
Veronica Beard

"Trace has become an invaluable tool for us! It allows us to quickly and comprehensively analyze the drivers of our KPIs, running complex analyses with just a few clicks. We’re excited to continue leveraging Trace as they consistently ship new features."

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Peter Muller
Head of Insights
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